AEO methodology
How AI models select citation sources and what signals reliably change citation outcomes.
Research, guides, and case studies on Answer Engine Optimisation — how AI search engines choose what to cite, and how to make your content the answer.
AEOlens blog posts cover AEO methodology, AI citation research, check-by-check implementation guides, and real audit case studies.
How AI models select citation sources and what signals reliably change citation outcomes.
Step-by-step guides for each of the 30+ AEO checks, with platform-specific instructions for WordPress, Webflow, Shopify, and Next.js.
Real URL audits with before/after scores and the specific fixes that moved the needle.
Where the two disciplines overlap, where they diverge, and how to prioritise when resources are limited.
AI search engines generate direct answers from web sources. Getting cited means your content appears as a source in ChatGPT responses, Perplexity answ...
Read more →Search Engine Optimisation (SEO) has been the dominant web discoverability discipline for 25 years. Answer Engine Optimisation (AEO) is newer, targeti...
Read more →Answer Engine Optimisation (AEO) is the practice of structuring web content so that AI search engines — including ChatGPT, Perplexity, Gemini, Grok, a...
Read more →